EC operation AM (Tmall)

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Job Summary

  • Shanghai
  • Permanent
  • Ref ID: BBBH836249
  • 16 Dec 2022
  • Competitive

Job Description

Our client is a leading premium cosmetics company

Job Description


  • Business Plan & Review

    • Define monthly sales building block,including sales target breakdown, paid media plan.
    • Coordinate with marketing Business partner to deliver promotion mechanism and CRM activation plan under marketing guideline.
    • Prepare review deck for key campaign to continues contribute for operation excellence.


  • Campaign Management

    • Lead the Tmall channel campaign (SBD/Hey box/618/11)from sales planning, execution & review.
    • Co-work withmarketing/EC Marketing team to prepare integration campaign resource to support for the sales achievement.


  • Operation Excellence & Stock Health Management

    • Lead the Tmall assets creation including HP, PDP, LP, paid banner to well deliver brand image. Optimize the CTR & CVR to continues improve the assets performance.
    • Lead the paid media operation including media optimization & assets optimization, continues to optimize the media efficiency through operation excellence.
    • Prepare campaign forecast, order delivery from formal product to sample.
    • Ensure the forecast accuracy & inventory health based on daily stock management.
    • Plan and Continues to optimize customer service quality tofurther optimize consumer experience & CS conversion rate.
    • Prepare monthly budget tracking and PR/PO processfollow up.
    • As key contact window to deal with internal & external communication activities.

    Requirements


  • Bachelor above with 4+ years experience in E-commerce role, solid experience in sales planning, paid media and assets planning. Beauty industry experience is preferred.
  • Organized & Logic, self motivated, good handler on multi-task, can work under pressure.
  • Proactive team player with strong communication skills.

  • Jason Ni's picture
    Jason Ni